Making people's lives healthier and happier
Our consumers are at the heart of all we do. Underpinned by our passion for innovation, we are committed to creating meaningful products and solutions using the latest technology, ingredients and packaging while ensuring we engage in sustainable business practices.
With over 100 hundred years of experience in supporting people’s health, we are specialists in topical pain relief, joint health, muscle health, as well as skin care and gut health.
Joint & Muscle Health Solutions
Supporting Aussies for more than 60 years!
Deep Heat is an iconic, loved and trusted household staple, supporting the active lifestyles of Australians for more than 60 years. Over the years, Deep Heat has extended the product range with market leading Joint and Muscle Health Solutions, across a variety of formats – including creams, gels, patches, sprays, and more recently roll-on and oral pain relief.Learn more
Injury Management & Muscle Recovery Solutions
With an active lifestyle comes injuries and soreness. ICE is a brand that is part of the Deep Heat family and has a wide array of Injury Management and Muscle Recovery Solutions to help Aussies bounce back from an injury and enjoy the ability to move.
Similarly, to Deep Heat, ICE has extended the product portfolio to include gels, sprays, patches and magnesium bath salts. Relieve and recover with ICE!Learn more
Japan’s No.1 Skincare Brand
Hada Labo Tokyo™ is a blend of cutting-edge cosmetic technology and a unique ingredient created by Rohto Pharmaceuticals Japan – the SUPER HYALURONIC ACID™
Hada Labo champions the Japanese Hydration Skincare Ritual. The top performing Lotion No.1 Super Hydrator sells 1 product every 2 secondsLearn more
Gentle Skincare Solutions for the Entire Family
Alpha Keri has been trusted by Aussie families to provide gentle skincare solutions since 1970. The Alpha Keri range was formulated to cleanse, moisturise, and protect dry and sensitive skin, without the irritation of soap, parabens and colours. All Alpha Keri products are made right here in Australia.Learn more
100 Years of Constipation Relief
Laxettes provides effective treatment of constipation in 8 hours and is great for those wanting overnight relief action and to restore regularity.
All Laxettes products contain a purified form of Natural Senna as the active ingredient and are available in a variety of formats.Learn more
Natural Australian Skincare
A pioneer in truly natural skincare Natural Instinct has over 15 years heritage in the Australian market. Each product in the Face, Body, Hand, Hair and Sun ranges uphold the Natural Instinct Ingredient Standard and are formulated with the finest plant-derived ingredients, certified organic extracts and pure essential oils.
Natural Instinct is free from sulphates, propylene glycol, parabens and PEGs. Natural Instinct products are free of artificial colours or fragrances, harsh detergents, silicones and mineral oils, and are completely cruelty free.Learn more
Accuracy, Clarity, Confidence.
Taking a home diagnostic test can be an emotional & life changing experience. Confirm is the brand that provides you with results that you can rely on, in a way that is simple to understand, easy to use & all in the comfort & privacy of your own home.Learn more
Clearer skin starts here.
The OXY range is formulated with Benzoyl Peroxide to effectively manage mild to moderate acne.
The OXY range helps treat stubborn pimples by fighting acne-causing bacteria preventing new pimples from forming, while the moisturising base helps to guard against excessive dryness.
Naturally Derived Cold Sore Treatment
Naturally derived cold sore treatment that speeds healing of cold sores up to 4 days faster! Propovir contains Propolis Extract ACF® and is effective throughout the entire outbreak. Its 5 in 1 multi-action formula begins to work fast on the virus. With Antiviral, Antifungal, Anti-Inflammatory, Anti-bacterial and local anaesthetic properties, Propovir is in demand with strong growth.Learn more
Stop Nail Biting
Invisible, colourless, odourless and tastes terrible! Applied over the entire nail & cuticle after breakfast & bedtime, the nasty taste keeps on right through the day or night.Learn more
Mentholatum Australasia Pty Ltd is recalling two batches of Natural Instinct Kids SPF50+ Clean Sunscreen 200mL topical cream and 50mL rollerball products after receiving reports that the sunscreen fluid is splitting into layers.